You have a great idea that will increase revenue and improve profits, but you have a challenge on how to win over people. There will be the typical naysayers who will be able say exactly why it will not work. There may be supporters but can they overcome the negativity of the naysayers?

There are ways on how to win over people to help implement your great idea despite the negativity of naysayers.

Often people get carried away by a small group of people who are typically very supportive of initiatives that are rolled out. These people do not need winning over.

On the other hand, there are the naysayers who typically know all the reasons why an initiative will fail and are resistant to management initiatives. These people can really drain your enthusiasm and energy if you let their negativity get to you.

The good news is that you do not have to focus on the naysayers! The more you focus on them, the greater the power you are allowing this group.

Other than the supporters and the naysayers, there are a whole bunch of people, who form the greater number of your employees. The technique is to focus on these people.

They are neutral and with the right presentation of the initiative and the benefits it will bring to the organization, this group of people can be won over to help you implement the initiative. Remember to make sure you include benefits to the individuals to motivate them in making it a success.

Of course, the supporters will be a great help in moving this forward. Once the resistors see the rest of the organization supporting the initiative, there is little else they can do but to join in. If they really feel opposed to the idea, they may leave. That, however, may be better for the organization.

While the group of people to focus on is a key part of the technique, it is crucial that the leader is mentally tough. This is a key ingredient in winning over people.

Mental toughness is the ability to remain internally focused, relaxed, determined and confident in the face of the external stress that you will face. You need to be able to perform at your peak even under pressure.

Be mentally tough. Be determined and persevere against whatever objections and the related stress that comes with it.

This is possible if you are convinced that the initiative you are planning has been thought through and thorough. Your sheer belief that it can succeed will give you the motivation and the mental strength to see it through.

In driving the initiative, it is best to work on things that you have full or at least limited control. It is also important to let go of things that you cannot change.

Another point to note will be not to create any more resistance than is necessary by controlling every aspect. While you provide guidance for delegated tasks, make sure that you give enough freedom.

If there is any resistance, do not take it personally. The resistance is targeted at the initiative or the extra work that needs to be done.

If it is against the initiative, take this as a good sign as people are actually giving thought to it. Take some time to study this and you might get some valuable feedback that will help you improve on the initiative.

Resistance to the extra work and needing to learn new things is normal in any organization when change happens. Just go about your normal steps in managing change.

Consider these factors when you next think about how to win over people for the next initiative or project that you want to launch.

Tags:
Business Success,
Communication,
Home Business,
Personal Success,
Small Business

Source: Small Business

TEN Things To Do To Guarantee You Do Well In Tough Times.

(1) Have a positive/upbeat attitude. Its incredibly important to be positive and think long term. You can’ let the economy beat you down, or it will effect every area of your life. I recommend you don’t look at the news, or your stock accounts as often. Instead, think about how fortunate you are to have a business, which offers solid, reliable, products or services that are wanted and needed.Let customers know you value them and desire their business. Your attitude determines the altitude of your business, always!

(2) Realize that your marketing expense is necessary insurance to let potential customers know about you. When marketing remember…. show case your benefits. Explain how and why you are better than the competition, use the advantages of the internet to broadcast and troll for new customers.

(3) Start a Loyalty Shopping Dollars program to retain existing customers. Be the company that right now is giving away FREE products for a predetermined time just for being a valued customer. This is a huge edge over your competition and needs to be advertised.

(4) Historically in tough economic times, having staple products like (soap, shampoo, laundry detergent) i.e. necessities do better then most competing industries, so you have a recession proof business.

(5) Also, in bad times like in 1991, and 2001, when the stock market was hit hard, These staple products did well. The down times create a tremendous opportunity. Everyone you know now needs to beef up their retirement accounts, job security etc is in doubt. Spend more time then ever to develop your business now, as the dividends will benefit you for a lifetime.

(6) Set the pace for your business with new growth. If you are adding new customers consistently let your existing customers know it. Developing new client relationships, they are the rewards of positive marketing and work hard, let your customers know this.

(7) Take advantage of all the new marketing ideas online. Start a newsletter, and grow your customer base with information they will find helpful in solving their challenges. Offer incentives to earn their business.

(8) Appreciate where you came from, and strive to make your company SOLID. Watch out so you aren’t incurring debt. See your business prospering, growing, free of new debt, and thriving.

(9) Create a customer referral program. If you reward your existing clients with incentives you can capitalize on their circles of influence which will only strengthen your business.

(10) Expose yourself to Successful Leaders in other business arenas each week. One way to do that is to join a mastermind group. Iron sharpens iron and will inspire you to greater levels of success when you share and cultivate meaningful mentorship.

Tags:
Business Success,
Home Business,
Marketing,
Small Business

Source: Business Success

Becoming an expert in your chosen niche is no harder than writing what you know best down on paper.

There is much money to be earned online simply by specializing in what you know, even if you’re skills are a bit rusty.

For instance, many newbie internet business owners move from opportunity to opportunity simply because the previous one didn’t live up to their expectations when realistically, a simple solution could have been staring them in the face.

Every individual has some sort of skill, hobby or favourite pastime which could generate an easy 4-figure income with just a little forethought and focus.

Here’s a few tips on how to become an expert in your field, even if you know zilch about your market.

1. Choose a subject matter close to your heart or one that gives you great pleasure in pursuing.

2. Visualize what questions someone would ask for in your chosen niche. For example (cookery related):

“How do I make the perfect bolognaisse?”

“Would I add Basil and Oregano or just one of them to get the perfect flavour?”

“What would be the best cut of minced beef for a superior taste?”

Do a simple Google test - just enter “How To” in the query bar then hit search - you’ll be amazed at the amount of ideas you can come up with to write a ‘How To” book, e-course or mini-email series for your own business.

Visit ehow.com and just enter a word, you’ll get thousands of ideas so you’ll never run short.

If you enjoy internet marketing for instance, don’t try and master every aspect because you won’t - period! Instead, master one aspect until you know it inside out then move on to the next component.

Once you learned about it, again write an ebook or break it down and give it away as free reports with links going back to your website.

3. Failing this… How many experts do you know within your own community? Phone them up, ask them round and pick their brains about their subject but remember to record it. Use this information for your own marketing purposes, website promotion etc.

It won’t be too long before your audience will recognize you as an expert which will only convey trust amongst your subscribers.

These are all questions you could ask yourself, carry out your own research in google then compile quite a large reference to begin writing an ebook; cookery reports, email course or whatever the case may be.

4. Give your research to a ghostwriter on scriptlance, guru.com or findafreelancer and ask them to compile the ebook for you.

There are many writers out there who would would just love a project like this without you having to do very much yourself.

Don’t be put off by thinking you’re deceitful by not exactly writing it yourself, you’re not. There are thousands of projects, just like this example, that have made millionaires by having others compile the information for them in some sense.

Everyone has expert status in them, it’s just a matter of getting it out in print.

Once you do this you too can have the accolade of being called an ‘expert’ rather than a ‘Jack of all trades’ and ‘Master of None’.

As the sportswear giants ‘Nike’ say: Just Do It!

Tags:
Business Success,
Home Business,
Online Business,
Personal Success,
Small Business

Source: Small Business